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Get a free audit

Reach out to us for a free performance audit to identify quick wins and long-term opportunities to grow your online presence.

We harness authentic influncer parnerships to amplify your brand

We curate clever collaborations that will resonate genuinely with your audiences. By connecting with the right voices, we amplify your reach, build credibility, and create content that people want to engage with.

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Influencer Marketing Agency

Our process

Discovery & Strategy

We dig into your brand and audience to build a clear, tailored plan.

Influencer Selection

We find creators who genuinely connect with your brand and audience.

Campaign Development

We collaborate with influencers to produce authentic, engaging content.

Activation & Management

We run campaigns end-to-end, keeping timelines, deliverables, and quality on track.

Reporting & Optimisation

We measure performance, provide actionable insights, and adjust campaigns for maximum results.

Why Choose Kaizen as your International Influencer Marketing expert

We build partnerships that feel real, deliver results, and fit seamlessly into your broader marketing strategy. With our teams in London, we combine creativity, data, and a hands-on approach to make every campaign count.

We build partnerships that feel real, deliver results, and fit seamlessly into your broader marketing strategy. With our teams in London, we combine creativity, data, and a hands-on approach to make every campaign count.

Search, PR, AI & Social News

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Frequently Asked Questions

Influencer Marketing: FAQs

what is influencer marketing?

Influencer marketing is a strategy where brands collaborate with influential individuals on social media to promote their products or services to their followers. It leverages the influencers’ credibility and reach to create authentic connections and drive engagement and sales for the brand.

how do you start working with influencers?

To start influencer marketing, identify your target audience and goals, define campaign objectives and metrics for success, create an engaging campaign aligned with both the brand and influencer’s audience, research and connect with relevant influencers in your industry, negotiate partnerships or collaborations based on mutual benefits, and track performance to optimise future campaigns.

how do you measure the impact of influencer marketing?

To measure influencer marketing for brand awareness, track key performance indicators (KPIs) such as engagement rates (likes, comments, shares), reach (impressions, followers gained), brand sentiment. To measure success for a performance based campaign you can track KPIs such as conversions (click-throughs, sales) , and overall campaign ROI. Use analytics tools provided by social platforms, track unique URLs or promo codes, and gather feedback from influencers and customers to evaluate the effectiveness of your campaigns.

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London
3rd Floor, Zetland House
5-25 Scrutton Street
EC2A 4HJ
Manchester
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100 Embankment
Embankment East Tower
100 Cathedral Approach
M3 7FB

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