news
New Growth Director announced
Published: 29/11/24 - Updated: 02/12/24
Team Expansion
We are thrilled to announce the appointment of Felina Tan as new Growth Director. Her arrival follows Kaizen’s recent European expansion into Germany, marking an exciting new chapter for the agency.
Felina Tan joins Kaizen from industry competitor Builtvisible, bringing over 12 years of agency experience with a dual focus on strategic and commercial growth. Her passion, energy, and innovative approach made her an ideal candidate for furthering Kaizen’s mission of continuous improvement; finding better ways forward, pushing for progress, and creating real, positive change for clients.
“In tough market conditions the need to drive digital visibility and engagement has never been greater and bringing Felina on board as Growth Director with her strategic mindset, commercial acumen, and deep industry knowledge will be a huge step forward for Kaizen and the next chapter of our journey.” says Kaizen CEO, Jeremy McDonald.
“By investing in our leadership team and in-house expertise, we’re doubling down on creating effective client-focused organic growth strategies for every sector. We’re excited to continue building momentum, drive long-term growth, and make a real impact on the industry in the year ahead.”
Speaking about her new role, Felina said: “Kaizen’s commitment to continuous improvement deeply resonates with me. The opportunity to have a strong influence and help shape the future of such an ambitious and forward-thinking agency is incredibly exciting. I can’t wait to get started and fulfil the growth potential of the business and our amazing clients.”
Contact Felina directly at felina.tan@kaizen.co.uk to find out how we can drive impactful organic growth for your brand.
Pete Campbell
Pete Campbell started building websites from his bedroom at age 14. After a few years of honing his skills in the industry, Pete founded what we now know as Kaizen. What started as a one-person business run from Pete’s one-bed flat in Dalston has skyrocketed into an award-winning industry trailblazer and one of the UK’s top 50 tech companies as awarded by Deloitte.