The Kaizen approach is built on constantly advancing what content can offer, and seeking out the latest tools, data, and channels to sculpt your strategies.
Your site needs to be on everyone's front page. With targeted content marketing campaigns and an extensive outreach network, our agency will build your site's authority so it is the first page your audience comes to.
As millions of people spend more time at home due to COVID-19 measures, the number of people watching TV and streaming online has increased dramatically over the past few months. We decided to analyse the 20 most popular TV shows and animated shows to find out what the world thinks everyone should have watched during […]
International outreach has become an integral part of our digital PR strategy at Kaizen, and over the years, our clients continue to expand into different international markets, meaning the importance of understanding international audiences has become paramount. Not only can international outreach help with brand awareness globally, but unique stories can be formed for […]
On the 28th May 2020, we held our first ever ASO roundtable with guests from Booking.com, Yum (Pizza Hut), Busuu, Starling, IG, Very, and more, to discuss how ASO has been impacted by the COVID-19 pandemic. Naturally, as users are spending more time on their phones and digital devices being at home, some brands […]