Nearly a year to the date of the UK’s national lockdown, the COVID-19 pandemic undoubtedly saw the acceleration of e-commerce and online shopping soar as businesses were forced to adapt to suit changes in consumer behaviour.
In our latest report, we reveal the brands that have stood the test of time due to their onsite and offsite approach. By looking at their increase in brand awareness, organic performance, and financial value performance we highlight the top 10 brands to watch in 2021.
Our key highlights:
Here’s a breakdown of the top 5 performing e-commerce brands:
To find out the full list and discover how you can improve your e-commerce strategy, you can read the full report here.
Kaizen supporting businesses in 2021
Whilst many businesses are experiencing growth and success from their newly adopted approaches to digital PR and SEO, at Kaizen we’re also aware of the thousands of businesses that have been impacted due to the pandemic.
This month we launched our pro-bono scheme to help provide free PR support to businesses that need it most. So whether you’re a retailer trying to conquer the digital landscape or a small high street business – we’d love to hear from you.
You can apply for free PR support here.
For e-commerce businesses, seasonal events are often the most lucrative times of the year. The great thing about these seasonal events is that we all know when they’re going to happen, but knowing is half the battle – what can we do with this knowledge? How can you ensure that your website is ready for […]
Influencer marketing has become an integral part of many brands marketing strategies over the last few years, and with an industry worth billions of dollars – we can expect to see the continued growth of the influencer and how consumers interact with brands on social media. In our latest report, we discover how different influencers […]
As we head into our second quarter of the year, Kaizen is pleased to be welcoming new partners and employees to the Kaizen family. As part of our strategy services, below is April’s installment of our monthly newsletter looking at recent trends in the industry. In the news – Your money, your life, your […]