content-marketing
Lastminute.com Picks Kaizen as New Digital Marketing Agency
Published: 06/03/19 - Updated: 14/04/21
Leading European travel company, Lastminute.com, have recently selected Kaizen as their new SEO, Content Marketing and Digital PR agency for 2019 and beyond.
An online travel retailer, Lastminute.com has over 90 million unique monthly users, and offers global flights and hotel deals.
As part of their content marketing strategy with Kaizen, we created a campaign on the most chilled out countries around the world, based on metrics such as environment, culture and human rights.
The campaign earned 38 follow links, and over 100 pieces of coverage in total. Top-tier coverage included the Daily Mail Australia, MSN and Lonely Planet, as well as numerous top-tier international sites.
Lastminute.com join Kaizen’s existing profile of incredible travel brands, which includes TUI’s Crystal Ski, GetGoing travel insurance, and Travelopia brands Hays & Jarvis, Citalia and Sovereign Luxury Travel.
Interested in hearing more about our work? Email contact@kaizen.co.uk