It is with great joy and delight that we get to announce that our work with TotallyMoney.com has won a Drum Content Award for ‘Best Financial Services Content Marketing Strategy.’
On Wednesday the 2nd November, we brushed off our suits and made our way to the Marriott Hotel in Grosvenor Square for a night of food, drink and networking. The work we have collaboratively produced with TotlalyMoney.com was nominated in the category of best Content Strategy for Financial Services. There was some fantastic work nominated by great brands and agencies in this category, so to win was a great achievement and something that both us at Kaizen and TotallyMoney.com are very proud of.
Kaizen’s contribution to this award was the creation and outreach of 4 interactive content marketing campaigns to fit into TotallyMoney’s wider strategy of helping people make better financial decisions. We created a Commuter Map, Overtime Tool, Retro Tech Quiz and a Pet Budget Calculator alongside the efforts of their talented in house team.
In the past 3 months, we’ve also been nominated for a Drum DADI Award and a Travolution Award for our Financial Services and Travel content marketing campaigns.
You can read a case study on our work with TotallyMoney.com here. If Content Marketing is something that you are looking to scale up, try for the first time or you would just like some advice from our specialists, don’t hesitate to get in touch. Our team is great at coming up with fantastic unique ideas that generate fantastic PR and SEO results.
We recently hosted our second Digital PR Linkup, where we enjoyed some great lessons from a number of speakers as well as a panel of seasoned journalists. But alongside opportunities to learn and network, we were also delighted to be able to announce the launch of Kaizen’s new tech product, Klipr. Klipr – Automated PR […]
Robin L. Newnham
Last week, we hosted the second edition of our Digital PR Link-Up, which aims to create a space for people in the digital PR industry to gain new insights and build valuable relationships. As part of our evening, we hosted a Q&A panel with journalists from some of the UK’s most recognised publications: Alistair Charlton […]
An emarketer report forecast that UK ad spend would surpass £19.5bn in 2019. Even with Brexit uncertainty, it looks likely to exceed that milestone by the end of the year, with over 66% of that to be in digital media. This reflects the scale in which advertisers are investing in digital channels to promote their […]