Paid Social Strategy

Paid Social Agency in London

Kaizen can offer paid social media advertising as a standalone service or an integrated digital marketing strategy. The vast choice of platforms, ad formats, and campaign objectives mean paid social can fit into almost any stage of your customer’s journey.

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  Brand Awareness

  With over 78% of the population being active social media users and social platforms now operating as pay-to-play environments, paid social campaigns are crucial for brand-building activity. From high-penetration video campaigns to thumb-stopping feed creatives, brands are built on high-impact campaigns.

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  Lead Generation

  Did you think paid social was just for eCommerce brands? We’ve helped companies from automotive to finance to business services grow their business with paid social. Both B2B and B2C businesses can take advantage of laser-targeted audiences, compelling lead generation campaigns, and ROI-driven strategies.

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  Remarketing

  Make your advertising work harder by targeting users who have previously engaged with your site or social media pages with relevant, topical content to get them back in the funnel. Remarketing keeps your brand front of mind to drive a return on your investment.

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  eCommerce

  Paid social presents a massive opportunity for eCommerce brands to reach their target audience. From brand activations to dynamic product creatives to retargeting. With an audience-centric approach and data-driven reporting, Kaizen delivers direct revenue from paid social campaigns.