On 30th January, Pete Reis-Campbell spoke at SEO Day in Denmark on the 8 key success factors for building links using data storytelling based on an analysis of over 500 data visualisation content pieces Kaizen has launched. Most fail when it comes to using data to earn links, as they don’t realise how the smallest wrong move diminishes its potential links.
Find out how to build a successful data story from scratch. This includes tools that will find data stories worth telling, tactics to make it newsworthy, resources to scale up your data and best practices for using data visualisation.
On the 28th May 2020, we held our first ever ASO roundtable with guests from Booking.com, Yum (Pizza Hut), Busuu, Starling, IG, Very, and more, to discuss how ASO has been impacted by the COVID-19 pandemic. Naturally, as users are spending more time on their phones and digital devices being at home, some brands […]
Last week I had the opportunity to attend a class held by David McCandles. Some of you in the data visualisation field will know him as the author of Information is Beautiful and Knowledge is Beautiful. Two books that I frequently return to when looking for inspiration in my day to day being a designer. […]
With the UK following social distancing measures as a result of the COVID-19 crisis, many of us have been looking to the future. Not just being able to see our friends and families again, but being able to enjoy a freshly poured pint at our local watering hole. This got us wondering, what exactly will […]